We're Louie Award Finalists

We’re thrilled to share that three of our designs have been named finalists in the 36th Annual Louie Awards, hosted by the Greeting Card Association. Often called the Academy Awards of the greeting card world, the Louies celebrate creativity, connection, and excellence in card-making across the industry.

✨ LGBTQIA+ – There’s Nothing I Don’t Love
✨ Friendship/Encouragement – Every Twist in the Plot
✨ Everyday Box Set – Book Lovers Box Set

Each of these pieces was created with care to help people show up for one another through words and images that feel real, generous, and true.

We’re also excited to be attending Noted: The Greeting Card Expo this summer in Las Vegas (July 27–30), where we’ll be debuting our newest collection, Here for You, and sharing more about our upcoming Radical Acceptance series. If you’ll be there, we’d love to see you!

Thanks for being part of the Heartell community. we’re honored to have our work recognized and even more grateful to keep making cards that matter.